Wednesday, August 31, 2011

รวมคำพูดคมคายของ Steve Jobs

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Steve Jobs ผู้อยู่เบื้องหลัง ผลิตภัณฑ์ที่สุดแสนจะอะเมซึ่ง และผู้บริหารสุดยอดบริษัท แอปเปิล ที่เหมือน นกฟินิกซ์ ที่ฆ่ายังไงก็ไม่ตาย เกือบตายแล้วก็จะฟื้นคืนชีพกลับมาได้ทุกครั้ง แม้จะสตีฟ จอบส์จะลดบทบาทของตัวเองจากตำแหน่ง CEO บริษัท Apple แล้ว ต่อไปเราคงไม่ได้เห็น การเปิดตัวผลิตภัณฑ์ใหม่ๆ โดย สตีฟ จอบส์อีกแล้ว ดังนั้นเรามา
ร่วมรึกลึก คำพูดคม ๆ ของสตีฟ จอบส์ ที่เคยกล่าว ให้โลกได้จดจำกันดีกว่า

“I want to put a ding in the universe.” – 1997

“I’ll always stay connected with Apple. I hope that throughout my life I’ll sort of have the thread of my life and the thread of Apple weave in and out of each other, like a tapestry. There may be a few years when I’m not there, but I’ll always come back.” – 1985

“Being the richest man in the cemetery doesn’t matter to me… Saying we’ve done something wonderful, that’s what matters to me.” – 1993

“Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while. That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or they have thought more about their experiences than other people.” – 1996

“We made the buttons on the screen look so good you’ll want to lick them.” – 2000

“There are sneakers that cost more than an iPod.” – 2003

“The cure for Apple is not cost-cutting. The cure for Apple is to innovate its way out of its current predicament.” – 2004

“I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.” – 2006

“Every once in a while a revolutionary product comes along that changes everything. … One is very fortunate if you get to work on just one of these in your career. Apple’s been very fortunate it’s been able to introduce a few of these into the world.” – 2007

“It is worthwhile to remember that open systems don’t always win. Open versus closed is a smokescreen. Google likes to characterize Android as open and iOS as closed. We think this is disingenuous.” – 2010

“Well, let me say something about Apple. We didn’t want to get into any business where we didn’t own or control the primary tech, because if you don’t the people who do own it will beat you. Our big insight about 8 years ago was that it was going to shift from big displays or optical pickup heads, or radios being the most important component, we thought it was going to be software. And we’re pretty good at making software, we showed that in the iPod… other people are good at it too, like Palm, but we brought great software to the smartphone space.” – 2010

“Don’t be evil is a load of crap.” – 2010

“Do we have what it takes to establish a third category of products? The bar is pretty high. It has to be far better at doing some key things. We think we have the goods. Our most advanced technology in a magical and revolutionary device at an unbelievable price.” – 2010

“What about 2011? Is it going to be the year of the copycats?” – 2011

"One More Thing…"

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